Case Study : Rightmove

Rightmove is the biggest property portal in the UK, with 10 million unique users per month. Its website and mobile platforms generate tens of thousands of email and phone leads per day across its membership base. Rightmove's complex manual processes, insufficient reporting frequency and a sprawling estate of 40,000 NGNs made it extremely difficult to handle their data and control their numbers. And hence, struggled to improve their service to clients and end-users.


storm® provided Rightmove with simple self-provisioning number management and a real-time view of all their traffic across geographic and non-geographical numbers.

“Rightmove uses storm to deliver tens of thousands of leads to UK estate agents every day. In the current climate, it is essential for our clients that every lead is easy to monitor and that no opportunities are missed. Our customers need to be agile and responsive in the way they handle enquiries or they could risk losing thousands in revenue. storm allows us to make the buyer’s journey as smooth as possible, providing our customers with improved visibility of telephone leads, enabling them to react instantly in a competitive environment while also saving us valuable administrative time. ”

Miles Shipside – Commercial Director, Rightmove plc

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