Content Guru was incorporated in December 2005 as the direct result of a Redwood Technologies end-of-year business review. Redwood’s directors had identified a strategic demand shift in the communications technology market: The key emerging trend, anticipating the ‘cloud’ movement, was clearly towards organisations wanting to use, rather than to own, network communications systems.
Content Guru provides cloud-based communications integration services to large enterprise and public sector organisations, including well-known brands such as Rightmove, Auto Trader, National Rail Enquiries and UK Power Networks.
CG’s primary delivery platform is storm®, which is owned and operated in conjunction with in-country network partners, currently Vodafone (UK, Ireland, India) and KPN Telecom (Netherlands, Belgium, Luxembourg). The platform is based on Redwood technology, drawing on a proven heritage of hardware and software development and manufacture. Further in-country platform partnerships, addressing key global communications markets, are in development.
The Vodafone partnership also enables Content Guru to service Britain’s SME / mid-cap business market. The NGware suite of products allows reseller partners to deliver white-labelled cloud communications services to their customers, making enterprise-grade technology available to any sector or size of organisation through simple and repeatable propositions.
Through storm, Content Guru offers a range of mission-critical corporate communications services ‘off-the-shelf’, including cloud PBX, multi-channel contact centre and secure payments infrastructure.
Cisco Systems, Inc. is the worldwide leader in networking for the Internet. Cisco hardware, software, and service offerings are used to create Internet solutions that allow individuals, companies, and countries to increase productivity, improve customer satisfaction and strengthen competitive advantage. The Cisco name has become synonymous with the Internet, as well as with the productivity improvements that Internet business solutions provide.
Cisco and Redwood
Redwood Technologies is a Registered Developer of the Cisco Developer Network (CDN). The program ensures that developers’ products and technologies have verified interoperability with Cisco platforms, follow strict design and manufacturing standards, and offer exciting new capabilities for Cisco joint customers.
Registration to the program confirms the compatibility and integrity of the Redwood platform wherever it interfaces with a Cisco environment.
A key qualifying requirement of the CDN is that developers should hold leadership positions in their particular market segments. Developers’ products should showcase the innovations made possible through collaboration with Cisco.
Cisco and program members work together to ensure that customers receive consistent levels of service and support for interoperable applications. Both groups have direct access to each organisation’s technical support facilities, to provide timely and satisfactory call resolution.
Redwood’s Developer registration means that service providers, carriers and corporate customers operating Cisco-based infrastructures can be confident that deploying Redwood solutions within their networks will complement and enhance the capabilities of their networks. As a Cisco Technology Registered Developer, Redwood has demonstrated its ability to develop applications and services that can add value to a Cisco platform, giving Redwood customers new opportunities to introduce competitive and differentiating offerings.
Membership of CDN allows Redwood customers to install new Redwood products with verified interoperability, and make the most of their investments in Cisco network infrastructure. It also means that they have more choice in the range and scope of the applications they want to deploy, and that they will be able to do more with those applications.
Intel, the world leader in silicon innovation, develops technologies, products,
and initiatives to continually advance how people work and live. Founded in
1968 to build semiconductor memory products, Intel introduced
the world’s first microprocessor in 1971.
Redwood and Intel
Redwood servers are Intel-based, enabling optimised performance and close integration with industry-standard platforms.
Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader
in software, services and solutions that help people and businesses
realise their full potential.
Redwood and Microsoft
Redwood Technologies is a Microsoft Gold Certified Partner. Gold Certified Partners have the closest working relationship with Microsoft and are recognised as having the highest level of competence and expertise with Microsoft technologies.
Microsoft describes its Gold Certified Partners as its elite business partners, with the knowledge, skills and commitment to help customers implement technology solutions that match their exact business needs. To gain accreditation and the right to use the official logo, all Gold Certified Partners must employ Microsoft Certified Professionals and have at least one Microsoft Competency.
The certification gives Redwood’s partners and customers the assurance that the company has the in-house skills to extract maximum value from Microsoft-based programs and applications. Redwood is committed to open standards, but it is essential for any technology company to demonstrate an expertise with Microsoft applications and operating systems.
Gold Certified status gives Redwood a head start with the very latest innovations and developments from Microsoft. It also demonstrates to other dedicated Microsoft partners that Redwood brings the highest standards of knowledge and capability to shared projects, and that it has access to the best support and resources that Microsoft can provide.
At the same time, Gold Partner status, and specialist certifications such as ISV Software Solutions competency, show that Redwood’s open-standard services and applications will integrate seamlessly with Microsoft-based solutions.
Radius Communications is the sister company of Redwood Technologies and Content Guru. Through storm, its mass capacity, true public cloud “Communications Integration”™ platform, Radius offers a huge variety of solutions that are delivered end-to-end, simplifying how organisations access highly complex communications services. These range from simple out-of-the-box products such as unified PBX and contact centre through to large-scale, bespoke framework solutions, leveraging existing infrastructure to create unique and powerful communications solutions.
Center for Internet Security
CIS Security Benchmarks is a community of organizations and individuals seeking actionable security resources. As part of this community, you will have access to Consensus Security Configuration Benchmarks, Scoring Tools, Consensus Security Metric definitions, and discussion forums where your team can collaborate on security best practices!
The SIP Forum is an IP communications industry association that engages in numerous activities that advance and promote SIP technology, such as the development of industry recommendations, the SIPit interoperability and testing events, special interoperability workshops, and general promotion of SIP in the industry.
One of the Forum’s recent technical activities is the development of the SIPconnect Technical Recommendation — a standards-based recommendation that provides detailed guidelines for direct IP peering and interoperability between IP PBXs and VoIP service provider networks, and the SIPconnect Compliant Certification Program through which eligible companies can gain SIPconnect validation and the right to license the use of the SIP Forum’s ‘SIPconnect Compliant’ certification mark — the official brand of the leading standard for SIP Trunking products and services. Other important Forum initiatives include work in Fax-over-IP interoperability, User Agent Configuration, and the opportunities for SIP in Smart Grid deployments.
Vodafone Group Plc is a global telecommunications company headquartered in Newbury, United Kingdom. It is the world’s largest mobile telecommunications company with networks operating in over 30 countries and partner networks in an additional 40+ countries.
Vodafone, in partnership with Redwood’s sister company Content Guru, leverages Redwood technology to deliver storm Communications Integration services to the UK, Ireland and India.
KPN is the leading telecommunications and IT service provider in the Netherlands, offering wireline and wireless telephony, internet and TV to consumers and providing business customers with complete telecommunications and IT solutions. KPN Corporate Market (previously known as Getronics) delivers global IT services and is the Benelux market leader in the area of infrastructure and network related IT solutions.
KPN partnered with Redwood’s sister company Content Guru in 2012 to deliver storm services to companies throughout the Benelux, having launched with Cloud Contact Centre solution based which uses Redwood technology.
Panasonic is a Japanese multinational electronics company and world leader in phone and PBX manufacture. With over a quarter-of-a-century’s experience in the business telephony industry, it boasts an 11% market share of the UK PBX/IP market.
Panasonic entered into a partnership with Content Guru, Redwood’s sister company, in 2013. Together they leverage Panasonic’s extensive distribution network to sell cutting-edge cloud communications services throughout the UK. storm provides Panasonic with the cloud-based counterpart to its highly successful customer-premise communications systems.
The initial services the storm portfolio delivers in conjunction with Panasonic includes inbound and outbound Unified Communications services, SIP trunking, Cloud PBX and Cloud Contact Centre.